Advertising Archives - Page 2 of 2 - Ink Harmony

Marketing and advertising advice and discussions

Anatomy of a Pitch Infographic

I like infographics. As a copywriter, By leveraging the impact of stats with the power of graphic design, they create digestible data in our information overloaded society. Here’s one that not only covers the anatomy of a pitch (which is … Read More

Ads for Copywriters

As a copywriter, I watch ads a little differently than someone who’s not in the advertising industry. For example, I LOVE football, but unless one of my teams has skin in the Superbowl matchup, I look forward to the ads … Read More

Why Creativity Matters

We shouldn’t discontinue space exploration. Yes, it’s expensive and on the surface may seem much less important than say, feeding people or providing clean water to the developing world. Exploration and experimentation, particularly scientific, lead to innovations that can change … Read More